Apple Pay

Apple Pay is a mobile payment and digital wallet service by Apple Inc. that lets users make payments using their mobile iOS devices. E.g iPhone 5 or later models, Apple Watch, iPad, Etc.

UOB Mighty

UOB Mighty is a Mobile Application by United Overseas Bank(UOB) to serve as not only an iBanking application but also a variety of other features such as their Dining services, Mobile Payment feature, etc.

Visa payWave/Dip-In

Visa payWave is a contactless payment method within a Debit/Credit card with utilises Near Field Communication (NFC) to make secure payments.


Mode of Analysis



Social Media Listening

Collection Period: October 19 - November 28 2016.

Survey & Interview

Country: Singapore.

Technologies Used

Softwares used for our Analysis.


Share of Voice